Senior Data Analyst - PayLater
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Detail Lowongan
- Fungsi
- Pemasaran Digital
- Gaji
- Gaji Dirahasiakan
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Deskripsi Pekerjaan
MAIN PURPOSE
The Trade & Brand Marketing Executive is responsible for planning, executing, and monitoring trade & brand marketing activities in line with brand visibility, retail excellence standard, and sell-out growth plan across all Anessa channels. This role works closely with Sales, Marketing, Visual Merchandising, social commerce, and retail partners to ensure effective execution of promotional campaigns, in-store activations, and best-in-class merchandising standards.
Key Responsibilities
The Trade & Brand Marketing Executive is responsible for planning, executing, and monitoring trade & brand marketing activities in line with brand visibility, retail excellence standard, and sell-out growth plan across all Anessa channels. This role works closely with Sales, Marketing, Visual Merchandising, social commerce, and retail partners to ensure effective execution of promotional campaigns, in-store activations, and best-in-class merchandising standards.
Key Responsibilities
- Trade Marketing & Retail Activation
- Support effective collaboration between Brand, Sales, Visual Merchandising, and Operations teams to ensure best-in-class retail visibility and execution across key accounts.
- Support the preparation and deployment of trade visibility materials, including execution briefs and creative guidelines, to support brand initiatives.
- Connect Marketing and Sales teams, ensuring timely and consistent execution of campaigns across retail channels.
- Oversee trade marketing implementation and monitor adherence to brand standards, visual merchandising principles, and promotional guidelines.
- Mapping in-store execution performance and identify opportunities to enhance brand presence, consumer engagement, and campaign effectiveness.
- Create and execute Trade Marketing calendar in collaboration with Sales Manager.
- Retailer & Cross-Functional Collaboration
- Partner with Sales and Operations teams to support the development and execution of strategic initiatives across key retail accounts, including Watsons, Guardian, Sociolla, Sephora, and other priority partners, to accelerate business growth and market presence.
- Coordinate with VM team to develop Best in Class Instore Guideline Omni Channel.
- Manage communication and alignment with external vendors, agencies, and VM.
- Creative Asset & Content Development Campaign
- Support the development and refinement of creative briefs, ensuring alignment with brand strategy, campaign objectives, and consumer insights.
- Collaborate closely with designers, agencies, and cross-functional stakeholders to deliver high-quality marketing assets that reinforce brand identity and messaging.
- Coordinate creative asset development, ensuring timely delivery and execution across multiple marketing channels.
- Adapt and optimize creative materials in response to market dynamics, business priorities, and campaign performance requirements.
- Contribute strategic and creative recommendations to enhance the effectiveness, consistency, and impact of campaign visuals and communications.
- Evaluate in-store execution performance and identify opportunities to enhance brand presence, consumer engagement, and campaign effectiveness.
- Support brand activation event planning and execution by managing event flow, stakeholder coordination, on-site activations, and consumer engagement activities.
- Ensure all event activations are executed in line with brand guidelines, campaign objectives, and budget requirements.
- KOL & Affiliate Management
- Support Brand and Marketing Manager on sourcing, evaluating, and recommending relevant KOLs for brand campaigns and events, ensuring alignment with brand objectives and target audience.
- Serve as the key liaison between the brand and KOLs, managing partnerships and facilitating seamless collaboration opportunities.
- Coordinate KOL hosting activities, including logistics, briefing, and alignment of campaign deliverables and brand messaging.
- Collaborate with social commerce executive to curate affiliate partners and support livestream activations to drive campaign performance and achieve affiliate acquisition targets.
- Oversee product seeding initiatives, ensuring timely execution and consistent communication of promotional messages to KOL and affiliate partners.
- Monitor campaign execution and partnership performance to ensure compliance with brand guidelines and maximize engagement, reach, and conversion outcomes.
- Administration & Reporting
- Manage documentation related to trade marketing activities, campaign and creative assets.
- Ensure accurate and timely reporting of trade marketing initiatives and performance metrics.
- Maintain proper records of marketing assets and POSM inventory.
- Bachelor's Degree in Marketing, Business Administration, Management, or a related field.
- Minimum 3 years of experience in Trade Marketing, Sales, Brand Marketing, or Key Account Management.
- Experience in Beauty, FMCG, Personal Care, or Retail industries is preferred.
- Exposure to modern trade and health & beauty retailers (e.g., Watsons, Guardian, Sociolla, Sephora) is an advantage.
- Proven experience in marketing campaign execution, retail activation, trade marketing initiatives, or brand management support.
- Strong analytical, excellent project management and execution skills.
- Strong communication and stakeholder management abilities.
- Detail-oriented with strong organizational skills.
- Proactive, agile, and able to work in a fast-paced environment.
- Willingness to travel for store visits and field execution monitoring.
Tentang Posisi Trade and Brand Marketing Executive
Trade and Brand Marketing Executive di Shiseido adalah peran penuh waktu pada level profesional yang berlokasi di Indonesia. Untuk persyaratan terlengkap, lihat bagian Deskripsi Pekerjaan di atas yang merupakan informasi resmi dari sumber lowongan.
Pekerjaan di kategori Pemasaran Digital umumnya menuntut kombinasi keterampilan teknis dan kemampuan komunikasi. Pelamar dengan portofolio yang terdokumentasi baik—baik berupa studi kasus, proyek nyata, atau sertifikasi yang relevan—biasanya memiliki nilai tambah saat seleksi.
Tips Melamar Trade and Brand Marketing Executive di Shiseido
Berikut tips praktis dari Tim Editorial InfoLoker.id untuk meningkatkan peluang Anda dipanggil interview:
- Sesuaikan CV Anda dengan kata kunci yang muncul di deskripsi lowongan Trade and Brand Marketing Executive di atas — sistem ATS umumnya mencocokkan istilah teknis maupun nama tools.
- Riset singkat tentang Shiseido: lihat produk, model bisnis, dan kabar terbaru perusahaan sebelum mengirim lamaran.
- Tulis surat lamaran yang menjelaskan mengapa Anda cocok untuk posisi Trade and Brand Marketing Executive, bukan sekadar paragraf umum.
Sebagian besar perusahaan di Indonesia kini menggunakan sistem Applicant Tracking System (ATS). Pastikan CV Anda mudah dibaca mesin: format PDF teks (bukan hasil scan), tipografi sederhana, dan hindari layout dua kolom yang membingungkan parser. Pelajari panduan lengkapnya di artikel Cara Membuat CV ATS Friendly 2026.
Estimasi Gaji & Total Kompensasi
Lowongan ini tidak mencantumkan rentang gaji secara terbuka. Pada tahap interview, Anda berhak menanyakan total kompensasi yang mencakup gaji pokok, tunjangan tetap, tunjangan tidak tetap, BPJS, dan bonus kinerja.
Untuk benchmark, gunakan platform survei gaji terkurasi atau jaringan profesional Anda. Jangan berikan angka terlebih dahulu — minta perusahaan menyebutkan rentang yang dialokasikan untuk posisi Trade and Brand Marketing Executive.
Persiapan Interview untuk Posisi Trade and Brand Marketing Executive
Setelah CV lolos seleksi administrasi, biasanya kandidat akan diundang ke proses interview. Untuk posisi Trade and Brand Marketing Executive, pelamar umumnya melewati beberapa tahap berikut:
- Screening HR: pengenalan singkat, motivasi melamar, ekspektasi gaji, dan ketersediaan mulai bekerja.
- Interview teknis / studi kasus: relevan untuk bidang pemasaran digital, dapat berupa soal teknis, presentasi portofolio, atau take-home assignment.
- Interview user / pengguna langsung: bertemu calon atasan untuk membahas cara kerja, ekspektasi, dan kecocokan budaya tim.
- Interview final: biasanya dengan manajemen senior atau founder untuk posisi tertentu.
Persiapkan jawaban dengan kerangka STAR (Situation, Task, Action, Result). Selengkapnya bisa Anda baca di 30 Pertanyaan Interview Kerja Tersulit & Cara Menjawabnya.
Waspada Penipuan Rekrutmen
Lowongan ini bersumber dari LinkedIn dan ditampilkan di InfoLoker.id sebagai bagian dari agregasi informasi publik. Sebelum memberikan data sensitif atau membayar biaya apa pun, perhatikan rambu-rambu berikut:
- Perusahaan resmi tidak pernah meminta biaya untuk seleksi, pelatihan, seragam, atau jaminan.
- Verifikasi alamat email rekruter — hindari komunikasi melalui akun pribadi WhatsApp/Telegram bila perusahaan memiliki domain email resmi.
- Cek konsistensi informasi lowongan dengan halaman karir resmi Shiseido bila tersedia.
Bila menemukan kejanggalan, laporkan ke report@infoloker.id. Tim kami menindaklanjuti laporan dalam SLA 3×24 jam kerja. Daftar tanda penipuan rekrutmen yang lebih lengkap dapat Anda pelajari di Ciri-ciri Lowongan Kerja Palsu.
Jelajahi Lowongan Serupa
Tidak cocok dengan posisi ini? Jelajahi rekomendasi lowongan lain yang relevan dengan profil pencarian Anda:
Pertanyaan yang Sering Ditanyakan
Bagaimana cara melamar lowongan Trade and Brand Marketing Executive di Shiseido?
Klik tombol "Lamar Sekarang" di halaman ini untuk diarahkan ke halaman resmi sumber lowongan (LinkedIn). Anda dapat mengirim lamaran langsung melalui sistem aplikasi yang disediakan tanpa biaya apa pun.
Berapa kisaran gaji untuk posisi Trade and Brand Marketing Executive?
Lowongan ini tidak mencantumkan rentang gaji. Anda dapat menanyakan ekspektasi gaji saat sesi interview dengan tim rekruter Shiseido.
Apakah lowongan Trade and Brand Marketing Executive ini masih dibuka?
Tanggal kedaluwarsa tidak dicantumkan oleh sumber. Disarankan Anda segera mengirim lamaran selagi posisi masih tersedia, atau memverifikasi status posisi pada halaman resmi LinkedIn.
Apakah InfoLoker.id memungut biaya pelamar?
Tidak. InfoLoker.id adalah agregator informasi lowongan kerja yang gratis bagi pelamar. Kami juga tidak meminta biaya pendaftaran. Waspadai pihak mana pun yang meminta biaya atas nama perusahaan.
Informasi lowongan ini diambil dari LinkedIn. InfoLoker.id tidak bertanggung jawab atas kebenaran dan ketersediaan lowongan ini.
Lowongan Serupa
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