Pond's Content Specialist

Diposting: 8 Juli 2026

Detail Lowongan

Lokasi: Tangerang
Fungsi: Pemasaran Digital
Gaji: Gaji Dirahasiakan

Deskripsi Pekerjaan

Join us as Pond's Content Specialist

Location: Grha Unilever
Terms & Conditions: Full-time

About Unilever

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

Main Responsibilities 

Lead the development of engaging Pond’s Social Contents that connect with the target audience - delivering Content Volume, Variety, and Velocity to drive competitiveness.
Lead Pond’s Social Contents’ Quality acceleration, to drive brand Desirability at scale across Brand Say, Brand Sell, Others Say and Others Sell.
Lead the planning and execution of Pond’s D-Comm activations, operational excellence, and promo - drive seamless transition from Social Awareness to Digital sales Conversion. 
Collaborate with Pond’s Experience Lead to integrate Brand Activations, In-Store Activations and Partnerships that can be supported through brand contents.
Manage external agency relationships, providing clear briefs, overseeing creative development, and ensuring seamless execution within budget and timeline parameters. 
Analyze the performance of Brand Content & D-Comm, tracking key metrics such as Buzz, Engagement, TBCA / DBCA, and D-Comm GMV to measure ROI and inform future strategies.

Experience & Qualification 

Proven Digital Marketing: Typically, 3+ years of experience directly conceiving, planning, and executing brand activations – much preferred with a digital-first approach. 
Track Record in Beauty (preferred): Experience within the beauty industry or with beauty brands is highly advantageous, understanding the target audience and trends. 
Digital Marketing Exposure: Familiarity with digital marketing channels, tactics, and their role in amplifying brand social activations. 
Project Management Prowess: Evidence of managing complex projects with multiple stakeholders, budgets, and timelines, ensuring successful delivery. 
Data Analysis Skills: Comfort using data to track activation performance, measure ROI, and inform future strategies.

 

Skill 

Brand Strategy & Vision: 

Brand Understanding: Deep understanding of brand identity, values, and how contents can effectively translate and reinforce them to consumers. 
Strategic Alignment: Ability to align activations with overall brand goals and marketing objectives, ensuring consistency in messaging and brand expression.

Digital Marketing Expertise: 

Creative Concept Development: Generating innovative and engaging brand content that aligns with brand objectives, target audience, and budget. 
Social Activation Planning & Execution: Strong organizational skill to plan, manage, and execute brand’s online activations (e.g., Social Campaign, Content AON, etc).

D-Comm Proficiency: 

Digital Shopper Journey Mapping: Analyzing and optimizing the customer journey in digital touchpoints (TikTok, Shopee, Social Commerce, etc).
Digital Retail Understanding: Knowledge of 7OA, Digital Retail Media, Affiliates, Livestream, etc.

Project & Budget Management: 

Project Management: Strong organizational skills to manage multiple activations, budgets, timelines, and stakeholders (internal teams, agencies, vendors). 
Budget Management: Experience managing budgets, negotiating with vendors, and optimizing spending for maximum impact.

Beauty Consumer & Trend Insight: 

Passion for Beauty: A demonstrable passion for the beauty landscape, its products, keeping up with trends, innovations, and key players, reflecting a genuine enthusiasm for the field. 
Beauty Consumer Insight: Deep understanding of beauty shoppers' motivations, behaviors, and preferences. This includes the ability to tailor contents that resonate with the target audience and drive desired actions. 
Trend Awareness: Keeping up with emerging technologies, experiential trends, and competitor activations in the beauty space to stay ahead of the curve and identify new opportunities.

Creative & Analytical Skills: 

Visual & Sensory Storytelling: Strong aesthetic sense and understanding of how to create visually captivating contents that appeal to the senses, which is particularly important in the beauty industry. 
Data Analysis & Reporting: Ability to track and measure the impact of digital activations, using data to optimize future activations, demonstrate ROI, and inform strategic decisions. 
Teamwork & Collaboration: Ability to effectively collaborate with internal teams (e.g., marketing, sales, creative) and external partners (e.g., agencies, vendors) to deliver seamless brand social contents.
Communication & Presentation Skills: Excellent written and verbal communication skills to articulate ideas, present concepts, and inspire stakeholders.

 

Leadership 

You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way. 
As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Tentang Posisi Pond's Content Specialist

Pond's Content Specialist di Unilever adalah peran penuh waktu pada level profesional yang berlokasi di Tangerang. Untuk persyaratan terlengkap, lihat bagian Deskripsi Pekerjaan di atas yang merupakan informasi resmi dari sumber lowongan.

Pekerjaan di kategori Pemasaran Digital umumnya menuntut kombinasi keterampilan teknis dan kemampuan komunikasi. Pelamar dengan portofolio yang terdokumentasi baik—baik berupa studi kasus, proyek nyata, atau sertifikasi yang relevan—biasanya memiliki nilai tambah saat seleksi.

Tips Melamar Pond's Content Specialist di Unilever

Berikut tips praktis dari Tim Editorial InfoLoker.id untuk meningkatkan peluang Anda dipanggil interview:

Sesuaikan CV Anda dengan kata kunci yang muncul di deskripsi lowongan Pond's Content Specialist di atas — sistem ATS umumnya mencocokkan istilah teknis maupun nama tools.
Riset singkat tentang Unilever: lihat produk, model bisnis, dan kabar terbaru perusahaan sebelum mengirim lamaran.
Tulis surat lamaran yang menjelaskan mengapa Anda cocok untuk posisi Pond's Content Specialist, bukan sekadar paragraf umum.

Sebagian besar perusahaan di Indonesia kini menggunakan sistem Applicant Tracking System (ATS). Pastikan CV Anda mudah dibaca mesin: format PDF teks (bukan hasil scan), tipografi sederhana, dan hindari layout dua kolom yang membingungkan parser. Pelajari panduan lengkapnya di artikel Cara Membuat CV ATS Friendly 2026.

Estimasi Gaji & Total Kompensasi

Lowongan ini tidak mencantumkan rentang gaji secara terbuka. Pada tahap interview, Anda berhak menanyakan total kompensasi yang mencakup gaji pokok, tunjangan tetap, tunjangan tidak tetap, BPJS, dan bonus kinerja.

Untuk benchmark, gunakan platform survei gaji terkurasi atau jaringan profesional Anda. Jangan berikan angka terlebih dahulu — minta perusahaan menyebutkan rentang yang dialokasikan untuk posisi Pond's Content Specialist.

Persiapan Interview untuk Posisi Pond's Content Specialist

Setelah CV lolos seleksi administrasi, biasanya kandidat akan diundang ke proses interview. Untuk posisi Pond's Content Specialist, pelamar umumnya melewati beberapa tahap berikut:

Screening HR: pengenalan singkat, motivasi melamar, ekspektasi gaji, dan ketersediaan mulai bekerja.
Interview teknis / studi kasus: relevan untuk bidang pemasaran digital, dapat berupa soal teknis, presentasi portofolio, atau take-home assignment.
Interview user / pengguna langsung: bertemu calon atasan untuk membahas cara kerja, ekspektasi, dan kecocokan budaya tim.
Interview final: biasanya dengan manajemen senior atau founder untuk posisi tertentu.

Persiapkan jawaban dengan kerangka STAR (Situation, Task, Action, Result). Selengkapnya bisa Anda baca di 30 Pertanyaan Interview Kerja Tersulit & Cara Menjawabnya.

Waspada Penipuan Rekrutmen

Lowongan ini bersumber dari LinkedIn dan ditampilkan di InfoLoker.id sebagai bagian dari agregasi informasi publik. Sebelum memberikan data sensitif atau membayar biaya apa pun, perhatikan rambu-rambu berikut:

Perusahaan resmi tidak pernah meminta biaya untuk seleksi, pelatihan, seragam, atau jaminan.
Verifikasi alamat email rekruter — hindari komunikasi melalui akun pribadi WhatsApp/Telegram bila perusahaan memiliki domain email resmi.
Cek konsistensi informasi lowongan dengan halaman karir resmi Unilever bila tersedia.

Bila menemukan kejanggalan, laporkan ke report@infoloker.id. Tim kami menindaklanjuti laporan dalam SLA 3×24 jam kerja. Daftar tanda penipuan rekrutmen yang lebih lengkap dapat Anda pelajari di Ciri-ciri Lowongan Kerja Palsu.

Jelajahi Lowongan Serupa

Tidak cocok dengan posisi ini? Jelajahi rekomendasi lowongan lain yang relevan dengan profil pencarian Anda:

Pertanyaan yang Sering Ditanyakan

Bagaimana cara melamar lowongan Pond's Content Specialist di Unilever?

Klik tombol "Lamar Sekarang" di halaman ini untuk diarahkan ke halaman resmi sumber lowongan (LinkedIn). Anda dapat mengirim lamaran langsung melalui sistem aplikasi yang disediakan tanpa biaya apa pun.

Berapa kisaran gaji untuk posisi Pond's Content Specialist?

Lowongan ini tidak mencantumkan rentang gaji. Anda dapat menanyakan ekspektasi gaji saat sesi interview dengan tim rekruter Unilever.

Apakah lowongan Pond's Content Specialist ini masih dibuka?

Tanggal kedaluwarsa tidak dicantumkan oleh sumber. Disarankan Anda segera mengirim lamaran selagi posisi masih tersedia, atau memverifikasi status posisi pada halaman resmi LinkedIn.

Apakah InfoLoker.id memungut biaya pelamar?

Tidak. InfoLoker.id adalah agregator informasi lowongan kerja yang gratis bagi pelamar. Kami juga tidak meminta biaya pendaftaran. Waspadai pihak mana pun yang meminta biaya atas nama perusahaan.

Informasi lowongan ini diambil dari LinkedIn. InfoLoker.id tidak bertanggung jawab atas kebenaran dan ketersediaan lowongan ini.